Schedule of Events

Snow & Ice Show

Times, sessions and speakers are subject to change.

11:00 AM – 05:00 PM
Registration Open
12:00 PM – 12:50 PM
Education to Meet Industry Standards (100 Level) (Level 6 – Cityside Rooms 21/22)

A core ASCA-C course walks participants through the educational requirements of the ANSI/ASCA System Requirements for Snow and Ice Management (Industry Standards). This course will detail the education and training you should provide to your employees and how to communicate client requirements to your subcontractors.

Speaker: Jim Anderson, Senior Project Manager, ASCA-C, Premiere Landscape Services, Inc.
Speaker: Rick Bell, General Manager, ASCA-C, Arctic Snow & Ice Control, Inc.

01:00 PM – 01:50 PM
Contract Language for the Snow and Ice Management Industry (100 Level) (Level 6 – Cityside Rooms 21/22)

A core ASCA-C course detailing contractual language including phrases and clauses that are beneficial and detrimental to snow and ice management companies.

Speaker: Josh Ferguson, Partner, Freeman, Mathis & Gary, LLC

02:00 PM – 02:50 PM
Basics of Snow and Ice Management (100 Level) (Level 6 – Cityside Rooms 21/22)

A core ASCA-C course designed to detail the basics of snow and ice management. This course was designed not only to educate contractors and their employees, but also to provide individuals in the snow and ice management industry verifiable proof of training beneficial in the event of a claim against your company.

Speaker: Jim Anderson, Senior Project Manager, ASCA-C, Premiere Landscape Services, Inc.
Speaker: Rick Bell, General Manager, ASCA-C, Arctic Snow & Ice Control, Inc.

02:50 PM – 03:10 PM
Afternoon Refreshment Break (Cityside Foyer)
03:10 PM – 04:00 PM
Physical Conditions to Look for On a Property (100 Level) (Level 6 – Cityside Rooms 21/22)

A core ASCA-C course detailing physical conditions to be aware of when servicing client sites. These conditions, if identified early, can be the difference in providing proper service or leaving a property in an undesirable situation.

Speaker: Julius Pereira, Owner, Pereira Consulting

04:10 PM – 05:00 PM
Documentation to Meet Industry Standards (100 Level) (Level 6 – Cityside Rooms 21/22)

A core ASCA-C course that walks participants through the documentation requirements of the ANSI/ASCA System Requirements for Snow and Ice Management (Industry Standards). This course will detail the specific documentation, preseason, in-event and post-event paperwork you must complete to meet the industry standards. It is proven that companies that follow the industry standards are more than twice as likely to have a slip-and-fall claim dismissed.

Speaker: Kyle Rose, Owner, ASCA-C, Rose Property Maintenance
Speaker: Rick Bell, General Manager, ASCA-C, Arctic Snow & Ice Control, Inc.

Sponsored By
05:00 PM – 06:30 PM
Welcome Reception (Hartford Marriott Downtown – Marriott Ballroom)
11:00 AM – 05:00 PM
Registration Open
12:00 PM – 12:50 PM
Technology for Sales and Customer Service (200 Level) (Level 6 – Cityside Rooms 24/25)

This course will present different technological solutions being utilized by some of the top snow and ice management contractors from across the country. Panelists share how they’ve integrated technology to increase efficiency from administrative tasks to in-field operations.

Speaker: Peter Smolka, Co-Founder, ASCA-C, Everest Snow Management, Inc.
Speaker: Troy Clogg, Owner, ASCA-C, Troy Clogg Landscape Associates
Speaker: Matt Boelman, Vice President, ASCA-C, Perficut Companies, Inc.

01:00 PM – 01:50 PM
Overcoming Plateaus in Your Business (200 Level) (Level 6 – Cityside Rooms 24/25)

This session addresses the natural plateaus a business hits during its lifecycle, and how your fellow snow and ice management contractors overcame these when they encountered them. Learn the strategies, successes – and even mistakes – your fellow contractors experienced to get over those humps at $500,000, $1 million, $3 million, and $5 million, and how you can successfully replicate them in your own operation.

Speaker: Peter Smolka, Co-Founder, ASCA-C, Everest Snow Management, Inc.
Speaker: Troy Clogg, Owner, ASCA-C, Troy Clogg Landscape Associates
Speaker: David Lammers, President, ASCA-C, Garden Grove Landscaping, Inc.

02:00 PM – 02:50 PM
Structuring Your Snow Team for Success (200 Level) (Level 6 – Cityside Rooms 24/25)

One of the most challenging aspects of snow and ice management is acquiring, developing, and retaining quality people. Learn some of the top methods of attracting and keeping talented employees from the industry’s leading contractors.

Speaker: Jerry Schill, Owner, Schill Grounds Management
Speaker: Stephanie Sauers-Boyd, Owner, ASCA-C, Sauers Tree and Landscape Service, Inc.
Speaker: Mark Bradley, CEO, LMN

02:50 PM – 03:10 PM
Afternoon Refreshment Break (Cityside Foyer)
03:10 PM – 04:00 PM
De-Icing Strategies, Including Liquids (200 Level) (Level 6 – Cityside Rooms 24/25)

Learn about the latest advancement in solid and liquid de-icing and how contractors have combined them with traditional snow and ice mitigation strategies. This panel will walk you through the various products available on the market, how and when to best use them, potential return on investment, and the equipment necessary to offer the service successfully.

Speaker: Kyle Rose, Owner, ASCA-C, Rose Property Maintenance
Speaker: Chris Marino, Founder, ASCA-C, Xtreme Snow Pros
Speaker: Matt Boelman, Vice President, ASCA-C, Perficut Companies, Inc.

04:10 PM – 05:00 PM
Working With and Attracting the Right Service Providers (200 Level) (Level 6 – Cityside Rooms 24/25)

This session explores successful relationships between contractor and subcontractor. The panel of experts will share best practices about recruiting quality subcontractors, in-season communication, subcontractor incentives, attraction and retention, subcontractor/client relationships, and overcoming common problems.

Speaker: Joe Sauers, Vice President of Operations, Sauers, Inc
Speaker: Mike Jones, CEO, True North Outdoor
Speaker: Bill Carrello, Vice President, Case Snow Management, Inc.

Sponsored By
05:00 PM – 06:30 PM
Welcome Reception (Hartford Marriott Downtown – Marriott Ballroom)
11:00 AM – 05:00 PM
Registration Open
12:00 PM – 12:50 PM
Utilizing Industry Standards to Defend Yourself in a Lawsuit (300 Level) (Level 6 – Cityside 26/27)

Created for snow and ice management companies to better manage risk, the ANSI Industry Standards, reinforced by ASCA-C and ISO9001/SN9001 certifications, are also key tools for snow contractors to use in the defense of slip-and-fall claims. Learn how to leverage these assets in defending your company from potential bogus claims.

Speaker: Josh Ferguson, Partner, Freeman, Mathis & Gary, LLC
Speaker: Matt Peterson, President, Mills Insurance Group, LLC
Speaker: Kevin Gilbride, Executive Director, Accredited Snow Contractors Association

01:00 PM – 01:50 PM
Managing High/Low Snowfall (300 Level) (Level 6 – Cityside 26/27)

This session IS NOT about developing snow and ice management strategies, but it’s just as important to your long-term success. Learn how to protect your company financially when you have winters — or even specific seasonal events — that could cut into your margins and obliterate your profits.

Speaker: Robert Holmes, President, ASCA-C, Spectrum Weather Insurance

02:00 PM – 02:50 PM
Green De-Icers (300 Level) (Level 6 – Cityside 26/27)

There is a lot of talk about sustainability and eco-friendly products. This session covers the science and economics of green de-icing products.

Speaker: Denver Preston, K-Tech Specialty Coatings

02:50 PM – 03:10 PM
Afternoon Refreshment Break (Cityside Foyer)
03:10 PM – 04:00 PM
Setting Up Systems and Processes (300 Level) (Level 6 – Cityside 26/27)

Nothing in the snow business is more important than being prepared. Unlike other industries, where schedules are prepared and followed, snow and ice management companies must monitor conditions and be ready to go at a moment’s notice, often at odd hours. Setting up the right systems and processes is critical to a snow contractor’s success or failure. This session focuses on real life examples of how to implement systems and processes for your company to succeed. Panelists will cover how they developed and implemented the systems and processes they put in place to help their company succeed while allowing the owners to take a higher level position at their companies.

Speaker: Stephanie Sauers-Boyd, Owner, ASCA-C, Sauers Tree and Landscape Service, Inc.
Speaker: Matt Scott, Operations Director, ASCA-C, Troy Clogg Landscape Associates
Speaker: Todd Stone, Vice President and COO, True North Outdoor

04:10 PM – 05:00 PM
Winter’s Wild Weather (300 Level) (Level 6 – Cityside 26/27)

Learn what controls winter weather around the snowbelt, and the factors responsible for the big snows or unseasonably warm weather. From Lake-Effect Snow to Nor’easters to Polar Vortexes and Bomb Cyclones, this session presents the science behind weather and explains the driving forces for contractors to have a profitable winter. And why does Erie, Pa., get so much darn snow?!?

Speaker: Rob Reale, Director of Meteorological Services , Weather Works

Sponsored By
05:00 PM – 06:30 PM
Welcome Reception (Hartford Marriott Downtown – Marriott Ballroom)
07:00 AM – 05:00 PM
Registration Open (Level 3 - Exhibit Hall B Prefunction)
07:00 AM – 08:00 AM
Continental Breakfast (Level 6 – Cityside Foyer)
08:00 AM – 08:50 AM
Risk Management 101 (100 Level) (Level 6 – Cityside Rooms 21/22)

This course details the practices successful snow contractors employ to protect themselves, their clients, their insurance carrier, and the general public.

Speaker: Josh Ferguson, Partner, Freeman, Mathis & Gary, LLC
Speaker: Jason Trifiro, Regional Vice President, Mills Insurance Group

09:00 AM – 09:50 AM
Post-Event Processes (100 Level)

A core ASCA-C course, this session details the process and procedures your team must follow after the storm has passed. Topics include, data management, post-event site maintenance, communications, customer relations, equipment service and accountability, event recap, and next event prep.

Speaker: Jim Anderson, Senior Project Manager, ASCA-C, Premiere Landscape Services, Inc.
Speaker: Rick Bell, General Manager, ASCA-C, Arctic Snow & Ice Control, Inc.

10:00 AM – 10:50 AM
Insurance Risk and Awareness (100 Level) (Level 6 – Cityside Rooms 21/22)

A core ASCA-C course will walk through, in detail what you should be looking for in your insurance policy, as well taking a look at some things you need to watch out for.

Speaker: Josh Ferguson, Partner, Freeman, Mathis & Gary, LLC
Speaker: Noah Sherman, Regional Vice President, Mills Insurance Group

10:50 AM – 11:20 AM
Morning Refreshment Break (Cityside Foyer)
11:20 AM – 12:10 PM
Introduction to ISO9001/SN9001 Quality Management System (100 Level) (Level 6 – Cityside Rooms 21/22)

A core ASCA-C course will introduce to the basics of the ISO 9001 Quality Management System, and introduce you to the snow industry specific SN 9001 Quality Management System. SN 9001 was developed to ensure you have the processes and procedures in place to service your clients, as well as implemented the Industry Standards into you company processes.

Speaker: Tammy Johnson, ASCA-C, Consultant

12:00 PM – 05:00 PM
Exhibit Hall Open (Level 3 – Exhibit Hall B)
12:10 PM – 02:00 PM
Networking Lunch in the Exhibit Hall (Level 3 – Exhibit Hall B)
Sponsored By
04:00 PM – 05:00 PM
Cocktail Reception in the Exhibit Hall (Level 3 – Exhibit Hall B)
07:00 AM – 05:00 PM
Registration Open (Level 3 - Exhibit Hall B Prefunction)
07:00 AM – 08:00 AM
Continental Breakfast (Level 6 – Cityside Foyer)
08:00 AM – 08:50 AM
What You Don’t Know About Sexual Harassment Could Kill Your Business (200 Level)

Don’t be fooled that instances of workplace impropriety between coworkers, or between managers and subordinates, are solely reserved for Hollywood offices. Sexual harassment is a serious issue that could sink your company if you become lax on education and enforcement. Join attorney Brenton S. Bean, from the Atlanta office of Freeman Mathis & Gary, as he provides a crash course on employer liability and shares important tips on how to mitigate sexual harassment scenarios in the workplace.

Speaker: Brenton Bean, Partner, Freeman Mathis & Gary, LLP

09:00 AM – 09:50 AM
Preparing Your Documentation and Quality Manual for ISO/SN9001 Certification (200 Level) (Level 6 – Cityside Rooms 24/25)

Don't allow fear to stop you from proceeding with your ISO 9001:2015/SN 9001:2016 certification. In this session you will learn how to prepare the documentation needed for certification. Walk away with a clear plan to move forward.

Speaker: Tammy Johnson, ASCA-C, Consultant

10:00 AM – 10:50 AM
Transitioning to ISO 9001: 2015 (200 Level) (Level 6 – Cityside Rooms 24/25)

If you are ISO 9001:2008 certified you only have until September of this year to transition to ISO 9001:2015 or you will lose your certification. Don't let that happen! In this session you will learn the differences between the standards and what you need to change to make this transition smoothly.

Speaker: Tammy Johnson, ASCA-C, Consultant

10:50 AM – 11:20 AM
Morning Refreshment Break (Cityside Foyer)
11:20 AM – 12:10 PM
How to Become the Wikipedia of Your Industry to Build Your Brand, Business, and Bottom Line (200 Level) (Level 6 – Cityside Rooms 24/25)

With the information age in full swing, companies can no longer expect their sales team to do all of the communication, teaching, and trust building during the sales process. With today’s digital consumer, the entire key to gaining their trust early on is by becoming their go-to source for helpful information. The businesses and brands that can do this better than anyone in their space can, literally, become the Wikipedia of their industry and ultimately gain an incredible amount of market-share in the process.

Speaker: George Thomas, HubSpot & Inbound Trainer, IMPACT

12:00 PM – 05:00 PM
Exhibit Hall Open (Level 3 – Exhibit Hall B)
12:10 PM – 02:00 PM
Networking Lunch in the Exhibit Hall (Level 3 – Exhibit Hall B)
Sponsored By
04:00 PM – 05:00 PM
Cocktail Reception in the Exhibit Hall (Level 3 – Exhibit Hall B)
07:00 AM – 05:00 PM
Registration Open (Level 3 - Exhibit Hall B Prefunction)
07:00 AM – 08:00 AM
Continental Breakfast (Level 6 – Cityside Foyer)
08:00 AM – 08:50 AM
Creating Culture in Your Organization (300 Level) (Level 6 – Cityside 26/27)

This panel discussion provides a variety of proven, real-world techniques on how to not only get a group of people to work together as a team, but also how to create a culture that best represents your professional values. This session explores successful hiring strategies, devising an indoctrination process for new workers, developing career ladders for employees to ascend, and how to best retain key employees you’ve invested in.

Speaker: Peter Smolka, Co-Founder, ASCA-C, Everest Snow Management, Inc.
Speaker: David Lammers, President, ASCA-C, Garden Grove Landscaping, Inc.
Speaker: Matt Boelman, Vice President, ASCA-C, Perficut Companies, Inc.

09:00 AM – 09:50 AM
Equipment Purchasing & Management (300 Level) (Level 6 – Cityside 26/27)

Second only to labor, equipment makes or breaks a snow removal operation. This panel discussion provides real-world strategies for smart purchasing decisions, how to purchase the correct equipment, and where and how to get the best deal. Also covered, the session’s participants will share unique methods of acquiring and assimilating non-traditional equipment for snow and ice management.

Speaker: Chris Marino, Founder, ASCA-C, Xtreme Snow Pros
Speaker: Tom Canete, President, ASCA-C, Canete Snow Management
Speaker: Matt Scott, Operations Director, ASCA-C, Troy Clogg Landscape Associates

10:00 AM – 10:50 AM
Weathering the Storm: Common Misconceptions About OSHA Standards During Snow Events (300 Level) (Level 6 – Cityside 26/27)

Have you ever wondered if you and your company fall under OSHA regulations? Did you ever ask yourself what would happen if an employee was injured on a jobsite and OSHA found out? Did you ever think about equipment that is mandatory versus voluntary for an employer to provide? Is there a difference between OSHA certified and OSHA approved?

Don’t be left out in the cold, come join Patrick Donovan (Owner of Classic Landscaping, LLC) and Jim Flanigan (Owner of Trinity Safety Consultants, LLC) as they bring many years of industry experience in snow management and enforcement to this seminar. They will answer these questions and more. Their answers WILL surprise you!

Speaker: Patrick Donovan, Owner, ASCA-C, Classic Landscaping, LLC
Speaker: James Flanigan, Owner, Trinity Safety Consultants, LLC

10:50 AM – 11:20 AM
Morning Refreshment Break (Cityside Foyer)
11:20 AM – 12:10 PM
Creating Consistency in Your Organization: Estimating and Billing Focus (300 Level) (Level 6 – Cityside 26/27)

This session involves a panel of snow professionals who will share advanced techniques for two areas where contractors may leave money on the table or lose funds altogether – estimating and accounts receivable. Experts will cover overlooked property areas and opportunities for additional services during the initial site review and estimating processes. Participants will also offer best practices for billing clients, working with delinquent customers, and for retrieving unpaid funds.

Speaker: Jerry Schill, Owner, Schill Grounds Management
Speaker: Mark Bradley, CEO, LMN
Speaker: Matt Boelman, Vice President, ASCA-C, Perficut Companies, Inc.

12:00 PM – 05:00 PM
Exhibit Hall Open (Level 3 – Exhibit Hall B)
12:10 PM – 02:00 PM
Networking Lunch in the Exhibit Hall (Level 3 – Exhibit Hall B)
Sponsored By
04:00 PM – 05:00 PM
Cocktail Reception in the Exhibit Hall (Level 3 – Exhibit Hall B)

Get up close and personal with each of our industry-leading experts in these intimate information sessions in a one-on-one format where you guide the conversation.

Sponsored By
12:00 PM – 01:00 PM
Genius Bar Topics & Experts

Technology – Peter Smolka, Co-Founder, ASCA-C, Everest Snow Management, Inc.
Business Growth – Troy Clogg, Owner, ASCA-C, Troy Clogg Landscape Associates
Employment Law – Brenton Bean, Partner, Freeman Mathis & Gary, LLP

01:00 PM – 02:00 PM
Genius Bar Topics & Experts

Structuring Your Team – Jerry Schill, Owner, Schill Grounds Management
Job Costing – Mark Bradley, CEO, LMN
Attracting Service Providers – Bill Carrello, Vice President, Case Snow Management, Inc.

02:00 PM – 03:00 PM
Genius Bar Topics & Experts

De-Icing – Kyle Rose, Owner, ASCA-C, Rose Property Maintenance
Legal Issues – Josh Ferguson, Partner, Freeman, Mathis & Gary, LLP
Technology – Matt Boelman, Vice President, ASCA-C, Perficut Companies, Inc.

03:00 PM – 04:00 PM
Genius Bar Topics & Experts

Equipment – Chris Marino, Founder, ASCA-C, Xtreme Snow Pros
OSHA Standards – Patrick D. Donovan, Owner, ASCA-C, Classic Landscaping, LLC and James A Flanigan, Owner, Trinity Safety Consultants, LLC
ISO 9001/SN9001 – Tammy Johnson, ASCA-C, Consultant

04:00 PM – 05:00 PM
Genius Bar Topics & Experts

Industry Standards – Rick Bell, General Manager, ASCA-C, Arctic Snow & Ice Control, Inc.
Service Providers – Mike Jones, CEO, True North Outdoor
Overcoming Plateaus – David Lammers, President, ASCA-C, Garden Grove Landscaping, Inc.

08:00 AM – 01:00 PM
Registration Open (Level 3 - Exhibit Hall B Prefunction)
08:00 AM – 09:00 AM
Continental Breakfast (Level 6 – Cityside Foyer)
10:00 AM – 01:00 PM
Exhibit Hall Open
11:00 AM – 12:00 PM
Brace for Impact (Level 3 – Exhibit Hall B)

When US Airways Flight 1549, or “The Miracle on the Hudson” ditched into the Hudson River on January 15, 2009, Dave Sanderson knew he was exactly where he was supposed to be.

The last passenger off the back of the plane on that fateful day, he was largely responsible for the well-being and safety of others, risking his own life in frigid water to help other passengers off the plane.

Despite the hazard to himself, Sanderson thought only of helping others and emerged from the wreckage with a mission: to encourage others to do the right thing.

In this stirring presentation, Sanderson shares the story of Flight 1549, revealing the inner strength it took to make it through the day, and how teamwork, leadership, and state management can help overcome any obstacle.

Speaker: Dave Sanderson, Author, Moments Matter & Speaker, Owner, Dave Sanderson Speaks

01:00 PM
Event Ends
08:00 AM – 01:00 PM
Registration Open (Level 3 - Exhibit Hall B Prefunction)
08:00 AM – 09:00 AM
Continental Breakfast (Level 6 – Cityside Foyer)
09:00 AM – 09:50 AM
Managing High/Low Snowfall (200 Level) (Level 6 – Cityside Rooms 24/25)

This session IS NOT about developing snow and ice management strategies, but it’s just as important to your long-term success. Learn how to protect your company financially when you have winters — or even specific seasonal events — that could cut into your margins and obliterate your profits.

Speaker: Robert Holmes, President, ASCA-C, Spectrum Weather Insurance

10:00 AM – 10:50 AM
Creating Culture in Your Organization (300 Level) (Level 6 – Cityside Rooms 24/25)

This panel discussion provides a variety of proven, real-world techniques on how to not only get a group of people to work together as a team, but also how to create a culture that best represents your professional values. This session explores successful hiring strategies, devising an indoctrination process for new workers, developing career ladders for employees to ascend, and how to best retain key employees you’ve invested in.

Speaker: Stephanie Sauers-Boyd, Owner, ASCA-C, Sauers Tree and Landscape Service, Inc.
Speaker: Peter Smolka, Co-Founder, ASCA-C, Everest Snow Management, Inc.
Speaker: Mike Jones, CEO, True North Outdoor

10:00 AM – 01:00 PM
Exhibit Hall Open
11:00 AM – 12:00 PM
Brace for Impact (Level 3 – Exhibit Hall B)

When US Airways Flight 1549, or “The Miracle on the Hudson” ditched into the Hudson River on January 15, 2009, Dave Sanderson knew he was exactly where he was supposed to be.

The last passenger off the back of the plane on that fateful day, he was largely responsible for the well-being and safety of others, risking his own life in frigid water to help other passengers off the plane.

Despite the hazard to himself, Sanderson thought only of helping others and emerged from the wreckage with a mission: to encourage others to do the right thing.

In this stirring presentation, Sanderson shares the story of Flight 1549, revealing the inner strength it took to make it through the day, and how teamwork, leadership, and state management can help overcome any obstacle.

Speaker: Dave Sanderson, Author, Moments Matter & Speaker, Owner, Dave Sanderson Speaks

01:00 PM
Event Ends
08:00 AM – 01:00 PM
Registration Open (Level 3 - Exhibit Hall B Prefunction)
08:00 AM – 09:00 AM
Continental Breakfast (Level 6 – Cityside Foyer)
09:00 AM – 09:50 AM
Structuring Your Snow Team for Success (200 Level) (Level 6 – Cityside 26/27)

One of the most challenging aspects of snow and ice management is acquiring, developing, and retaining quality people. Learn some of the top methods of attracting and keeping talented employees from the industry’s leading contractors.

Speaker: Jerry Schill, Owner, Schill Grounds Management
Speaker: Troy Clogg, Owner, ASCA-C, Troy Clogg Landscape Associates
Speaker: Mike Jones, CEO, True North Outdoor

10:00 AM – 10:50 AM
Pre-Trip and Road Side inspections (200 Level) (Level 6 – Cityside 26/27)

If you own a company that has trucks, if you like trucks, played with trucks as a child or you can spell t-r-u-c-k-s, then this is one seminar you won’t want to miss!

Patrick Donovan (Owner of Classic Landscaping, LLC) and Jim Flanigan (Owner of Trinity Safety Consultants, LLC) bring together over 50 years of enforcement experience in the snow, green and construction industries. Watch as they conduct an actual hands-on inspection of vehicles and equipment that you utilize every day. Through humor and stories, they will explain and show you what violations Motor Carrier Inspectors and law enforcement commonly look for. This seminar will save you more than just money. It can save you from lawsuits, losing your business and even jail! If you are an owner, manager, or driver then this seminar is for you!

Speaker: Patrick Donovan, Owner, ASCA-C, Classic Landscaping, LLC
Speaker: James Flanigan, Owner, Trinity Safety Consultants, LLC

10:00 AM – 01:00 PM
Exhibit Hall Open
11:00 AM – 12:00 PM
Brace for Impact (Level 3 – Exhibit Hall B)

When US Airways Flight 1549, or “The Miracle on the Hudson” ditched into the Hudson River on January 15, 2009, Dave Sanderson knew he was exactly where he was supposed to be.

The last passenger off the back of the plane on that fateful day, he was largely responsible for the well-being and safety of others, risking his own life in frigid water to help other passengers off the plane.

Despite the hazard to himself, Sanderson thought only of helping others and emerged from the wreckage with a mission: to encourage others to do the right thing.

In this stirring presentation, Sanderson shares the story of Flight 1549, revealing the inner strength it took to make it through the day, and how teamwork, leadership, and state management can help overcome any obstacle.

Speaker: Dave Sanderson, Author, Moments Matter & Speaker, Owner, Dave Sanderson Speaks

01:00 PM
Event Ends

Get up close and personal with each of our industry-leading experts in these intimate information sessions in a one-on-one format where you guide the conversation.

Sponsored By
10:00 AM – 11:00 AM
Genius Bar Topics & Experts

Setting Up Systems – Matt Scott, Operations Director, ASCA-C, Troy Clogg Landscape Associates
Equipment – Tom Canete, President, ASCA-C, Canete Snow Management
Setting Up Systems – Stephanie Sauers-Boyd, Owner, ASCA-C, Sauers Tree and Landscape Service, Inc.

11:00 AM – 12:00 PM
Brace for Impact (Level 3 – Exhibit Hall B)

When US Airways Flight 1549, or “The Miracle on the Hudson” ditched into the Hudson River on January 15, 2009, Dave Sanderson knew he was exactly where he was supposed to be.

The last passenger off the back of the plane on that fateful day, he was largely responsible for the well-being and safety of others, risking his own life in frigid water to help other passengers off the plane.

Despite the hazard to himself, Sanderson thought only of helping others and emerged from the wreckage with a mission: to encourage others to do the right thing.

In this stirring presentation, Sanderson shares the story of Flight 1549, revealing the inner strength it took to make it through the day, and how teamwork, leadership, and state management can help overcome any obstacle.

Speaker: Dave Sanderson, Author, Moments Matter & Speaker, Owner, Dave Sanderson Speaks

12:00 PM – 01:00 PM
Genius Bar Topics & Experts

Bar None - All Snow and Ice Related Questions
Troy Clogg, Owner, ASCA-C, Troy Clogg Landscape Associates
Jerry Schill, Owner, Schill Grounds Management
Mike Jones, CEO, True North Outdoor

01:00 PM
Event Ends