Schedule

These courses can be applied towards your ASCA 100 Level Certification (Initial Certification).

 
11:00 AM - 7:30 PM
Registration Open
12:00 PM - 1:00 PM
Education to Meet Industry Standards

A core ASCA-C course walks participants through the educational requirements of the ANSI/ASCA System Requirements for Snow and Ice Management (Industry Standards). This course will detail the education and training you should provide to your employees and how to communicate client requirements to your subcontractors.

Speaker: Jim Anderson, Senior Project Manager, Premiere Landscape Services, Inc.
Speaker: Rick Bell, General Manager, Arctic Snow & Ice Control, Inc.
 
1:00 PM - 2:00 PM
Contract Language for the Snow and Ice Management Industry

A core ASCA-C course detailing contractual language including phrases and clauses that are beneficial and detrimental to snow and ice management companies.

Speaker: Josh Ferguson, Partner, Freeman, Mathis & Gary
 
2:00 PM - 3:00 PM
Basics of Snow and Ice Management

A core ASCA-C course designed to detail the basics of snow and ice management. This course was designed not only to educate contractors and their employees, but also to provide individuals in the snow and ice management industry verifiable proof of training beneficial in the event of a claim against your company.

Speaker: Rick Bell, General Manager, Arctic Snow & Ice Control, Inc.
Speaker: Jim Anderson, Senior Project Manager, Premiere Landscape Services Inc.
 
3:00 PM - 3:30 PM
Networking Refreshment Break
 
3:30 PM - 4:30 PM
Physical Conditions to Look for On a Property

A core ASCA-C course detailing physical conditions to be aware of when servicing client sites. These conditions, if identified early, can be the difference in providing proper service or leaving a property in an undesirable situation.

Speaker: Julius Pereira, Owner, Pereira Consulting
 
4:30 PM - 5:30 PM
Documentation to Meet Industry Standards

A core ASCA-C course that walks participants through the documentation requirements of the ANSI/ASCA System Requirements for Snow and Ice Management (Industry Standards). This course will detail the specific documentation, pre-season, in-event and post-event paperwork you must complete to meet the industry standards. It is proven that companies that follow the industry standards are more than twice as likely to have a slip-and-fall claim dismissed.

Speaker: Kyle Rose, Owner, Rose Property Maintenance
Speaker: Rick Bell, General Manager, Arctic Snow & Ice Control, Inc.
 
5:30 PM - 6:30 PM
The Highly Connected Leader – Human Connection Strategies for Busy Bosses

Funny, engaging, and sharply insightful, Tim David offers proven answers to some of the most difficult challenges faced while leading others. Among the many topics that will be discussed, David will share his five laws of delegation to ensure work gets done and gets done right; describe the two simple (but contradictory) rules of leadership and how high levels of human connection will bridge the gap; how to implement an eye-opening method for making smart decisions that cuts meeting times by 75 percent; and how to deliver negative feedback in a way that creates movement instead of mutiny.

Speaker: Tim David, BrightSight Group
 
6:30 PM - 7:30 PM
Welcome Reception Sponsored by Boss Snowplows

These courses can be applied towards your ASCA Re-Certification.

 
11:00 AM - 7:30PM
Registration Opens

This course will present different technological solutions being utilized by some of the top contractors across the country.

 
12:00 PM - 1:00 PM
Technology

This course will present different technological solutions being utilized by some of the top snow and ice management contractors across the country.

Speaker: Tom Canete, President, Canete Snow Management
Speaker: Chris Marino, Xtreme Snow Pros
Speaker: Peter Smolka, Co-Founder, Everest Snow Management, Inc.
 
1:00 PM - 2:00 PM
Overcoming Plateaus in Your Business

This session addresses the natural plateaus a business hits during its lifecycle, and how your fellow snow and ice management contractors overcame these when they encountered them. Learn the strategies, successes – and even mistakes – your fellow contractors experienced to get over those humps at $500,000, $1 million, $3 million, and $5 million, and how you can successfully replicate them in your own operation.

Speaker: Jerry Schill, Owner, Schill Grounds Management
Speaker: David Lammers, President, Garden Grove Landscaping Inc.
 
2:00 PM - 3:00 PM
Structuring Your Snow Team for Success

One of the most challenging aspects of snow and ice management is acquiring, developing, and retaining quality people. Learn some of the top methods of attracting and keeping talented employees from the industry’s leading contractors.

Speaker: David Lammers, President, Garden Grove Landscaping Inc.
Speaker: Troy Clogg, Owner, Troy Clogg Landscape Associates
Speaker: Matt Boelman, Perficut Companies, Inc.
 
3:00 PM - 3:30 PM
Networking Refreshment Break
 
3:30 PM - 4:30 PM
De-Icing Chemicals

A key aspect of snow and ice management, learn about the variety of materials that can be used, when you should use them, and how they assist you in meeting client expectations.

Speaker: Steve Clark, EnviroTech Services
 
4:30 PM - 5:30 PM
Green De-Icers

There is a lot of talk about sustainability and eco-friendly products. This session covers the science and economics of Green De-icing products.

Speaker: Denver Preston, K-Tech Specialty Coatings, Inc.

 

 
5:30 PM - 6:30 PM
The Highly Connected Leader – Human Connection Strategies for Busy Bosses
Speaker: Tim David, BrightSight Group
 
6:30 PM - 7:30 PM
Welcome Reception Sponsored by Boss Snowplows

These courses can be applied towards your ASCA Re-Certification.

 
11:00 AM - 7:30PM
Registration Opens

This course will present different technological solutions being utilized by some of the top contractors across the country.

 
12:00 PM - 1:00 PM
Safety Protocols

Snow and ice management is a high-risk service where safety is key. Learn what you should do to best protect your employees and laborers when they go out into a winter storm.

Speaker: Chad Oberson, President, Oberson's Snow and Ice Management
Speaker: David J. Frank, Owner/CEO, David J. Frank Landscape Contracting, Inc.
 
1:00 PM - 2:00 PM
Implementing ISO 9001/SN 9001

ISO9001 isn’t complicated. In fact, top performing snow and ice management contractors are already practicing nearly 90% of what is needed to become certified. Learn how to successfully implement the ISO 9001 and SN 9001 quality management system into your snow and ice management operation.

Moderator: Tammy Johnson, John Allin Consulting
Speaker: Stephanie Sauers-Boyd, Owner, Sauers Tree and Landscape Service, Inc.
Speaker: Kevin Mangin, B & B Group, Inc.
Speaker: Chris Carter, Everest Snow Management
 
2:00 PM - 3:00 PM
The Use of Liquid De-Icers in Commercial Snow and Ice Management Importance of Quality Control on Liquids

Learn about the latest advancement in liquid deicing and how contractors have combined it with a traditional snow and ice mitigation strategy. This course will walk you through the various products available on the market, how and when to use them, their return on investment, and the equipment necessary to do it successfully.

Speaker: Dale Keep, Ice & Snow Technologies, Inc.
 
3:00 PM - 3:30 PM
Networking Refreshment Break
 
3:30 PM - 4:30 PM
The Use of Liquid De-Icers in Commercial Snow and Ice Management Importance of Quality Control on Liquids cont.

Learn about the latest advancement in liquid deicing and how contractors have combined it with a traditional snow and ice mitigation strategy. This course will walk you through the various products available on the market, how and when to use them, their return on investment, and the equipment necessary to do it successfully.

Speaker: Dale Keep, Ice & Snow Technologies, Inc.
 
4:30 PM - 5:30 PM
Managing High and Low Snowfall

This session IS NOT about developing snow and ice management strategies, but it’s just as important to your long-term success. Learn how to protect your company financially when you have winters -- or even specific seasonal events -- that could cut into your margins and obliterate your profits.

Speaker: Robert Holmes, President, Spectrum Weather Insurance
 
5:30 PM - 6:30 PM
The Highly Connected Leader – Human Connection Strategies for Busy Bosses
Speaker: Tim David, BrightSight Group
 
6:30 PM - 7:30 PM
Welcome Reception Sponsored by Boss Snowplows

These courses can be applied towards your ASCA 100 Level Certification (Initial Certification).

 
8:00 AM - 9:00 AM
Risk Management 101

This course details the practices successful snow contractors employ to protect themselves, their clients, their insurance carrier, and the general public.

Speaker: Matt Peterson, President, Mills Insurance Group, LLC
Speaker: Josh Ferguson, Partner, Freeman, Mathis & Gary
 
9:00 AM - 10:00 AM
Post-Event Processes

A core ASCA-C course will detail what you should be looking for in your insurance policy, as well taking a look at some of the things you need to watch out for.

Speaker: Jim Anderson, Senior Project Manager, Premiere Landscape Services Inc.
Speaker: Rick Bell, General Manager, Arctic Snow & Ice Control, Inc.
 
10:00 AM - 10:30 AM
Networking Refreshment Break
 
10:30 AM - 11:30 AM
Insurance Risks and Awareness

A core ASCA-C course will walk through, in detail what you should be looking for in your insurance policy, as well taking a look at some things you need to watch out for.

Speaker: Matt Peterson, President, Mills Insurance Group, LLC
Speaker: Josh Ferguson, Partner, Freeman, Mathis & Gary
 
11:30 AM - 12:30 PM
Introduction to ISO 9001/SN9001 Quality Management System

A core ASCA-C course will introduce to the basics of the ISO 9001 Quality Management System, and introduce you to the snow industry specific SN 9001 Quality Management System. SN 9001 was developed to ensure you have the processes and procedures in place to service your clients, as well as implemented the Industry Standards into you company processes.

Speaker: Tammy Johnson, John Allin Consulting
 
12:30 PM - 1:30 PM
Lunch in the Exhibit Hall
 
12:30 PM - 5:00 PM
Trade Show Open
 
4:00 PM - 5:00 PM
Cocktail Reception Sponsored by Arctic Snow & Ice Control (Beer Station Sponsor) & Hot Pink DeIcer (Bourbon Station Sponsor)

These courses can be applied towards your ASCA Re-Certification.

 
7:00 AM - 5:00 PM
Registration Opens
 
8:00 AM - 9:00 AM
Utilizing Industry Standards and ISO9001/SN 9001 in Sales

Created for snow and ice management companies to better manage risk, the ANSI Industry Standards, reinforced by ASCA-C and ISO 9001/SN 9001 certifications, are key differentiators for snow contractors in the sales process. Learn how to leverage these assets into more sales for your company.

Speaker: Troy Clogg, Owner, Troy Clogg Landscape Associates
Speaker: Kevin Gilbride, Accredited Snow Contractors Association
 
9:00 AM - 10:00 AM
Equipment Purchasing & Management

Other than employees, equipment is the most import part of your snow and ice management operation. Without it, you are out of business. Learn how to acquire and maintain your fleet so your team is ready when the snow starts falling.

Speaker: Chris Marino, Xtreme Snow Pros
Speaker: Tom Canete, President, Canete Snow Management
Speaker: Matt Scott, Troy Clogg Landscape Associates
 
10:00 AM - 10:30 AM
Networking Refreshment Break
 
10:30 AM - 11:30 AM
Pricing: Pro's and Con's of Different Approaches

Time and Material, Hourly, per event, and seasonal pricing. Which should you go with? There are many approaches to pricing in the snow and ice market. This session will cover the different approaches and advantages and disadvantages to each of them.

Speaker: Kyle Rose, Rose Property Maintenance
 
11:30 AM - 12:30 PM
De-Icing Strategies for Commercial Snow and Ice Management

Different from learning about products or equipment, this course will walk participants through the different ways to approach the deicing process, including different approaches for different types of weather conditions.

Speaker: Dale Keep, Ice & Snow Technologies, Inc.
 
12:30 PM - 1:30 PM
Lunch in the Exhibit Hall
 
12:30 PM - 5:00 PM
Trade Show Open
 
4:00 PM - 5:00 PM
Cocktail Reception Sponsored by Arctic Snow & Ice Control (Beer Station Sponsor) & Hot Pink DeIcer (Bourbon Station Sponsor)

These courses can be applied towards your ASCA Re-Certification.

 
8:00 AM - 9:00 AM
Building a Safety Program

A business component so critical to employees and clients, yet it is often an overlooked an underappreciated topic. Veteran snow and ice contractors explain how to build the ideal safety program for your company and keep everyone safe.

Speaker: David J. Frank, Owner/CEO, David J. Frank Landscape Contracting, Inc.
Speaker: Chad Oberson, President, Oberson's Snow and Ice Management
 
9:00 AM - 10:00 AM
Legislative Affairs and Grassroots Political Action

Yes, we can change the laws and improve business conditions for the snow and ice management industry. The ASCA has already proven this with the active participation from its members. Find out how the ASCA is working to protect the snow and ice management industry and how you can get involved.

Moderator: Kevin Gilbride, Accredited Snow Contractors Association
Speaker: Stephanie Sauers-Boyd, Owner, Sauers Tree and Landscape Service, Inc.
Speaker: Linda Clogg, Troy Clogg Landscape Associates
Speaker: Peter Smolka, Co-Founder, Everest Snow Management, Inc.
 
10:00 AM - 10:30 AM
Networking Refreshment Break
 
10:30 AM - 11:30 AM
The Snowball Effect of Operating an Unsafe Fleet

Patrick D. Donovan and James A. Flanigan, experts in motor carrier safety, fatal collision investigations and the snow industry will astound you with what they have seen in more than 50 years of combined law enforcement experience. They will touch upon topics and explain laws, regulations and policies that business owners or drivers might have overlooked. They will give provide the ins and outs of remaining compliant, safe and saving time and money while servicing clients. This presentation educates how many laws and regulations you, as a winter services provider, are bound by. Because you are unaware of these laws and regulations does not make you immune from them. Ignorance does not make you innocent.

Speaker: Patrick D. Donovan, Owner, Classic Landscaping, LLC/ Risk Prevention Consultants LLC
Speaker: James A. Flanigan, Owner, Trinity Safety Consultants, LLC
 
10:30 AM - 11:30 AM
Destination Company: 7 Steps to Attract, Cultivate and Retain Great Employees.

In order to attract and retain great clients—and build a self-sustaining and profitable business—you've got to attract, develop and retain great employees. In this power-packed talk you will learn how to implement the 7 pillars of a Destination Company, where hard-workers, rising stars and top talent are attracted to plant and grow their careers in your company.

Speaker: Jeffrey Scott, Jeffrey Scott Consulting, Inc.
 
12:30 PM - 1:30 PM
Lunch in the Exhibit Hall
 
12:30 PM - 5:00 PM
Trade Show Open
 
4:00 PM - 5:00 PM
Cocktail Reception Sponsored by Arctic Snow & Ice Control (Beer Station Sponsor) & Hot Pink DeIcer (Bourbon Station Sponsor)
 
7:00 AM - 12:00 PM
Registration Opens
 
8:00 AM - 9:00 AM
Differentiate Yourself: How to Stand Out in a Crowded Market

As the industry evolves, so must your ability to sell value to clients. In part one, Montgomery will discuss how it can leverage a professional customer approach with industry standards, ISO Certification, and ASCA-C to grow your business. Walk away with an enhanced ability to coach your team and close new customer relationships.

Speaker: Marvin Montgomery, aurhor, Practice Makes Perfect: The Professional’s Guide to Sales Success
 
9:00 AM - 12:00 PM
Trade Show Open
 
9:30 AM - 10:30 PM
Snackworking

Network with your peers while you enjoy a bite on ASCA.

 
12:00 PM
Close of Conference